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Black Friday vs Cyber Monday 2026: Which Day Has Better Deals in 2026?
Shop Black Friday for TVs, toys, apparel, appliances and furniture. Shop Cyber Monday for electronics and computers. That's the pattern Adobe Analytics expects this year. Black Friday is November 27, 2026. Cyber Monday is November 30. Adobe expects discounts to match 2026, so waiting won't get you deeper cuts. Most...
AI in BFCM Campaigns: How to Use AI for Black Friday Marketing
Black Friday and Cyber Monday create a short window to drive sales and bring customers back. But every brand is sending discounts, countdowns, and reminders. AI in BFCM can help you find better customer segments, create relevant offers, test campaign ideas, and automate routine work. For WooCommerce stores, myCred adds...
Points Vs Discounts For Black Friday: Which Protects Margin
In the points vs. discounts debate, points protect margin better in most cases. A 3x points offer (1 point per $1, 100 points = $1 off) costs about 3% of order value at full redemption. Less after breakage. A 20% discount costs 20% of the order at checkout, on every...
9 Best Hacks to Increase WooCommerce Black Friday Sales in 2026
Black Friday 2026 lands on November 27. For most WooCommerce stores, this single weekend can decide whether the whole quarter hits target.Merchants report that BFCM and the holiday period make up over 20% of their annual revenue, and for many, it's closer to half. That's not a weekend to wing....
BFCM Marketing Strategies for WordPress Sites in 2026
Black Friday and Cyber Monday are still the two biggest online shopping days of the year. Deloitte projects U.S. holiday ecommerce sales will hit $305–$310.7 billion in 2026, up 7-9% from last year. For WordPress site owners, that growth won't come from discounts alone. The stores that win plan BFCM...
How to Run a WooCommerce Black Friday Loyalty Program
A WooCommerce Black Friday loyalty program rewards customers with points, tiers, or bonus perks for buying during BFCM instead of just cutting prices. The weekend brings the highest traffic of the year and the lowest brand loyalty: shoppers compare deals across 5+ tabs and forget your store by December. A...
myCred Expiration Add-on Completely Revamped for More Flexible Point Expiration
Managing points is only part of running a successful rewards program. You also need a clear way to control when those points expire, which points are affected, and how customers are informed about expiration. The myCred Expiration add-on has been completely revamped to make point expiration more flexible and easier...
25 Loyalty Program Reward Ideas to Keep Customers Coming Back
Loyalty program reward ideas are incentives you give customers for repeat purchases, referrals, and engagement. Below are 25 reward ideas, sorted into five groups, so you can pick the right mix for your business. The market backs this up. The global loyalty management market hit $15.19 billion in 2025. It's...
myCred 4.0 Beta is Here: A New Interface With AI Assistant
myCred 4.0 Beta is now available as a public beta, and it's the biggest visual and functional shift in the plugin's history. Two things changed at the core. First, the entire admin interface has been rebuilt on React. Every screen you've used for years now runs on a modern, component-based...
How to Reward Customers for Repeat Purchases for a Loyalty Program
How to reward customers for repeat purchases comes down to one thing: give them a reason tied to their next order; not a vague thank-you for loyalty. Most loyalty programs reward the first purchase and stop there. That's the gap. This guide covers second-purchase bonuses, milestones, VIP tiers, and win-back...
How to Create a Points-Based Loyalty Program for Your Website
A points-based loyalty program rewards customers for buying from you. They earn points on purchases and then trade them for discounts, free products, or other perks. Simple idea. Getting it right takes more than turning on a plugin. Here's why it's worth the effort. Loyalty program owners report a 92.7%...
Loyalty Points vs Discounts: Which Is Better for Customer Retention?
Every store owner runs into this dilemma of loyalty points vs discounts. Do you cut the price, or do you reward the customer for coming back? Discounts feel simple. Knock 10% off, sales go up that day. Points feel slower. A customer earns something now, but doesn't get to use...
How Many Loyalty Points Should You Give to Customers?
Most stores start with 1 point per dollar spent. But that number only works if you know what a point is worth when it gets redeemed. Get that part wrong, and you're either giving away margin you can't afford or handing out points nobody bothers to collect. This blog explains...
How Does a Loyalty Program Work? A Step-by-Step Guide
A loyalty program works by rewarding customers for actions that matter to a business. Customers may earn points for purchases, referrals, reviews, or other activities. They can then use those points for discounts, products, perks, or other rewards. For online stores, the process can happen automatically. A customer places a...
What is a Loyalty Program? A Complete Guide to Customer Loyalty, Rewards & Gamification
A loyalty program gives customers a reason to keep coming back. Businesses reward people for actions that matter, such as buying products, returning for another purchase, referring friends, engaging with content, or reaching a higher membership level. The basic idea is simple: give customers a reason to return. But loyalty...