Gamification in the automotive industry is an upward trend. Many automotive companies are increasingly taking advantage of the principles of gamification i.e. user engagement, motivation, leaderboards, points management system, and digital badges.
Top 3 Gamification Examples in the Automotive Industry
Porsche – Loyalty Program BONEO
Ford – Efficiency Leaves
Volkswagen – Speed Camera Lottery
5 Interesting Facts About Gamification in Automotive Industry
Benefits of Gamification in the Automotive Industry
There are several benefits of gamification we can see in all the industries but here we’re discussing the top benefits of gamification in the automotive industry.
- FUEL SAVING
- BETTER DRIVING BEHAVIOR
- VEHICLE SHARING
- PASSENGER SAFETY
- AVOIDING PEAK HOURS