Customer reviews for WooCommerce are not optional anymore. They shape trust, boost search visibility, and help shoppers make faster choices. If you run WordPress with WooCommerce, the best ecommerce platform for WordPress, reviews work like a second sales team. All customer reviews for WooCommerce plugins handle objections before your support team ever gets a ticket.
In this post, we’ll show you WordPress eCommerce plugins you probably haven’t tried. They are practical, underused, and in some cases more powerful than the popular WordPress with Ecommerce plugins.
What to Look for in WooCommerce Customer Review Plugins
Not every WordPress eCommerce review plugin that adds customer voice is worth installing. Some are too heavy. Some don’t support modern needs like video or Google integration.
Before picking one, check if the review plugin covers these basics:
- Easy setup – A good plugin should work out of the box without endless settings.
- Verified reviews – Fake comments hurt trust. Look for tools that tie reviews to real WooCommerce orders.
- Media support – Photos and videos add weight. Buyers want to see the product in action, not just read text.
- Moderation control – You should decide which reviews go live. That keeps spam out.
- SEO features – Rich snippets, schema, and Google Customer Reviews for WooCommerce support can boost clicks from search.
- Lightweight code – Many WordPress ecommerce plugins slow down sites. Reviews should not.
- Integration – The review plugin should fit with other WP ecommerce tools you already use, like email or loyalty systems.
When you’re working with WordPress and WooCommerce, the best ecommerce platform for WordPress, you want plugins that make your store stronger without adding bloat. Reviews should build trust, help rankings, and keep your store running smoothly.
Unique WooCommerce Customer Reviews Plugins in 2025
CusRev (Customer Reviews for WooCommerce)
CusRev connects directly to WooCommerce orders to help you collect genuine reviews from real buyers. It’s a widely used system that also offers a Q&A section, making it great for boosting engagement and trust.
CusRev Key Features
- Automatic or manual email review reminders
- Verified buyer badges and voting filters
- Image and video uploads in reviews
- Q&A section beneath product pages
- Integration options for Google Shopping and seller review feeds
Best For
Stores that want structured, credible reviews tied to actual purchases. Great for improving trust signals and social proof.
Drawbacks
- Full access requires a premium plan
- Some features require setup knowledge to get right (like Q&A and filters)
Pricing & Maintenance
- Free version available via WordPress.org
- Premium plans (starting from around $49/year) not detailed on the repo but common for CusRev tiers
- Actively maintained (“installed on over 80,000 stores”) with recent updates
Ratings
- WordPress.org: Listing reports over 80,000 active installs and strong reviews, though no explicit star score shown.
- Capterra / G2: Not listed.
Compliance Notes
- Offers incentives via discount codes, so make sure you disclose this clearly (FTC guidance applies).
- If you enable Google seller review integration, follow Google’s policies accurately to ensure eligibility.
User Feedback
“I’ve been using Customer Reviews (CusRev) for image and video reviews. It’s a bit of a learning curve to start, but the free version has all the features you need.”
(source: turn0reddit11)
“Import process is extremely slow. I had a CSV with around 77,000 lines, and after 12 hours only 10,000 reviews were imported.”
(source: turn0reddit7)
Wiremo
Wiremo is a cloud-based review system that integrates with WooCommerce. It automates review requests and offers modern display options and moderation.
Wiremo Key Features
- Automated email campaigns to collect WooCommerce customer reviews
- Review widgets and carousel displays
- “Triggers” feature: reward or follow-up based on review behavior
- Photo upload support for social proof
- Basic rich snippets for SEO
- Migration tool to import previous reviews into Wiremo format
Best For
Stores that want seamless review collection and attractive review displays without heavy setup.
Drawbacks
- Subscription-based pricing can be costly
- Free plan limits design control and email volume
Pricing & Maintenance
- Free 14-day trial available
- Essential plan: ~$17–$19.99/month, up to 1,000 emails, limited image uploads
- Professional plan: ~$42–$49.99/month, includes Q&A and more emails
- Premium: starts around $170–$200+/month for larger stores
Wiremo is actively maintained with detailed pricing and support options.
Ratings
- Capterra / G2: No data found (cloud-based, not listed there)
- WordPress.org: Not applicable (not distributed via repo)
Compliance Notes
Wiremo allows reward flows. Make sure to add plain disclosure in emails when offering discounts or other incentives.
User Feedback for Wiremo (From the plugin’s WordPress.org reviews):
“I am working with Wiremo since 6 months now and got over 300 reviews. The interface is easy to understand and integrates just fine with WooCommerce. The look is modern. The system just works. There is a highly reactive service chat. This is so much appreciated. Thanks guys for always helping out. I fully recommend the plugin.”
WordPress.org Spain
“The plugin is amazing and works wonders, it integrates nicely with any website I’ve tried it on. The customer and admin interfaces are the best I’ve ever seen, but even better is the customer support. The team is always active and responds with professionalism to any inquiry, even small customizations to fit your installation. Great work!”
WordPress.org Spain
Easy Video Reviews
Easy Video Reviews is designed for stores that want to collect and showcase authentic video testimonials. Instead of just text reviews, it lets customers record or upload short video reviews, which can boost credibility and trust.
Easy Video Reviews Key Features
- Collects video reviews directly from customers (record/upload)
- Easy-to-embed video widgets on product or landing pages
- Customizable branding on video submission forms
- Cloud hosting of videos with fast playback
- Option to mix video reviews with written reviews for stronger proof
- Works with WooCommerce and other WordPress ecommerce plugins
Best For
Brands that want to stand out with real customer faces and voices. Especially useful for personal products, coaching, or lifestyle niches where trust is built visually.
Drawbacks
- Purely video-first (not ideal if your buyers prefer text-only reviews)
- Limited free plan
Pricing & Maintenance
- Free plan available with watermark and limited uploads
- Pro plan: $29/month for up to 20 videos
- Growth plan: $49/month for 50 videos
- Premium plan: $99/month for 150+ videos
(easyvideoreviews.com/pricing)
Actively maintained and optimized for video delivery.
Ratings
- Capterra: Not listed
- G2: Not listed
- WordPress.org: Not available (runs via cloud embed, not a standard WP repo plugin)
Compliance Notes
Since videos are considered endorsements, you’ll need to ensure clear consent from customers before publishing. Also, follow FTC guidelines if you offer rewards for submitting video reviews.
User Feedback for Easy Video Reviews
“I like that this integrates well with WooCommerce” — skatetg
“Just what we needed!” — ryanhypemill
“The no.1 videos reviews ever” — kamiolivier
Stamped.io Reviews & Loyalty
Stamped.io is more than a review plugin. It’s a full reviews + loyalty platform. It integrates with WordPress and WooCommerce to collect reviews, display them, and even run rewards or referral programs. It covers everything from star ratings to loyalty points.
Stamped.io Reviews & Loyalty Key Features
- Auto-request product reviews via email or SMS
- Supports photo, video, Q&A, and net promoter score (NPS) feedback
- Multiple display widgets: carousels, side drawers, checkout comments, Instagram galleries
- Loyalty tools: points, VIP tiers, referral campaigns
- Integrates with WooCommerce for schema and Google Seller Ratings
Best For
Stores that want a single platform for review collection, social proof, and loyalty. Especially useful if you’re looking to scale or support multiple marketing channels across your WordPress ecommerce plugins stack.
Drawbacks
- Pricier than lighter review-only WordPress ecommerce plugins
- Review widget can be slower than lighter alternatives
- Some users report occasional bugs in review management interface
Pricing & Maintenance
- Basic: $19/month (200 review invites, photo reviews, checkout reviews)
- Premium: $49/month (includes visual gallery, Facebook review imports)
- Business: $119/month (Google Product Ratings, video reviews, Q&A)
- Professional: $249/month (NPS, Google Seller Ratings, full integrations)
- Enterprise: Custom pricing with dedicated support.
Actively developed with frequent updates, which is useful for long-term support.
Ratings
- Capterra: 4.6/5 from 36 reviews
- G2: ~4.7/5 from ~26 users
- WordPress.org (via plugin): 4.7/5 from 63 reviews, many praising support and ease of use, though some mention issues with loyalty features
Compliance Notes
- Capable of offering incentives. Disclose clearly to meet FTC standards.
- With Google Seller Ratings included in higher tiers, make sure your review collection aligns with Google’s requirements for visibility.
User Feedback
“I am using Stamped.io for a while now but the platform is cluttered and doesn’t always function correctly… we’re considering switching to Klaviyo reviews.”
([Reddit, WooCommerce conversation, March 2025]Reddit)“Decent feature set but the app barely works (WooCommerce). Implementation took 3–4× longer than expected, support was slow, and things often broke again.”
([Capterra review, operations director, 2024]Capterra)
Ultimate Reviews
Ultimate Reviews is a flexible review plugin for WordPress that works with WooCommerce and standalone sites. It lets you manage reviews for products, posts, or any content—all via shortcodes or Gutenberg blocks. It can replace the default WooCommerce review system when using the premium version.
Ultimate Reviews Key Features
- Submit reviews via shortcode or Gutenberg block.
- Multiple rating formats (stars, points, percentage).
- Filter reviews by score, author, or product.
- Image and video uploads in reviews.
- WooCommerce integration (premium): replace default reviews, add verified-buyer tags, set review delays, email prompts.
- Custom fields (checkbox, dropdown, radio) and review categories (premium).
- Rich snippets/schema support for individual and aggregate reviews.
Best For
Stores or blogs that want a custom, controlled review system, for WooCommerce products or any WordPress content. Good for editorial sites or niche stores needing structured review inputs.
Drawbacks
- Many features are behind the premium paywall.
- Old-school interface; not as slick as some newer plugins. Some users find it slightly dated.
Pricing & Maintenance
- Free version available on WordPress.org.
- Premium lifetime license starts at around $39 for one site, plus optional $19/year for support. Also offers 5-site and 10-site bundles.
- Actively updated; last recorded update in May 2025 and over 600 active installs. Version: 3.2.15.
Ratings
- WordPress.org: 4/5 from plugin directory. Active installations around 600. WordPress.com
- Capterra / G2: Not listed.
Compliance Notes
- Supports rich schema for better SEO visibility. Make sure fields like verified buyer and email confirmations are accurate.
- No built-in incentives. Safe from FTC complexity, but if you add discounts via workflows, be sure to disclose treatment.
User Feedback for Ultimate Reviews
“The plugin works great with my latest project … Their support has always been very helpful and responsive to all the customizations I needed done to make this plugin work well and look good!”
WordPress.org English (UK)
“Nothing interesting in free version. Developers trying to sell expensive premium version using this useless free version. I can’t even try the features.”
WordPress.org English (UK)
Ryviu – Product Reviews for WooCommerce
Ryviu is a WooCommerce-focused customer review plugin. It lets you import reviews from marketplaces like AliExpress, Amazon, Etsy, Walmart, and Shopee. It integrates with WooCommerce so those imported reviews show up directly on your store, helping you add social proof fast, especially if you’re dropshipping.
Ryviu Key Features
- Import reviews (text, images) from multiple marketplaces by product URL or CSV.
- Filter reviews by rating, country, or media presence.
- Display options: multiple widget layouts, feature dedicated “Featured Reviews” pages, and shortcodes.
- Built-in Q&A module to let customers ask and answer product questions.
- Email campaigns to request new reviews after purchase.
- Claims SEO boost by making reviews visible in search results and Google Shopping.
Best For
Stores using WooCommerce that want to import existing review content (especially dropshipping shops) or quickly build review volume without waiting on new customer reviews.
Drawbacks
- You must register a Ryviu account separately to use it.
- Setup may feel clunky for non-technical users—some struggle connecting products.
- If your imported reviews don’t align with your actual customer experience, you risk mismatch or policy concerns (especially on marketplaces).
Pricing & Maintenance
- Free plan available, but with limited import and display features.
- Premium plans start from $4.99/month (yearly billing) for advanced review import and display options.
- Last updated March 2025; ~2,000 active installs.
Ratings
- WordPress.org: 3.8/5 from about 40 reviews.
- Third-party platforms (Capterra/G2): Not listed.
Compliance Notes
- Make sure you have permission to import and display reviews from other marketplaces. Some platforms forbid reuse.
- Display a disclosure if reviews are imported, especially if they weren’t submitted by actual buyers of your store, to maintain trust and conform with FTC transparency norms.
User Feedback
“I’ve been using Ryviu since 2019 on Shopify. … When I switched to WooCommerce, it was my first choice. The support team is wonderful. Highly recommend it.”
WordPress.orgWordPress.org Italia
“Upon installing the plugin I get this message: ‘Ryviu: It looks like there is a problem connecting your store …’ … The functionality of this plugin is terrible. I would not recommend it!!”
WordPress.orgWordPress.org Taiwan 正體中文
ReviewX – Multi-Criteria Reviews for WooCommerce
ReviewX is a WooCommerce-native plugin that upgrades the basic review system with multi-criteria ratings, media reviews, and advanced displays. It’s built for stores that want richer insight from their customer feedback and improved SEO performance.
ReviewX Key Features
- Multi-criteria ratings (e.g., quality, price, usability) for deeper feedback. (turn0search2, turn0search10)
- Photo and video reviews.
- Auto-review reminder emails and coupon incentives.
- Admin replies, review editing, manual submissions, and voting.
- Google-rich schema support.
- Multiple review display styles (ratings summary, sliders, criteria graphs, Elementor/Divi/Oxygen support).
Best For
Stores that want structured, detailed reviews and strong visual summaries—all integrated with WooCommerce.
Drawbacks
- Heavier than simple plugins; may slow down performance if not optimized.
- Some security concerns in earlier versions (patches are released, but worth auditing).
- Review import features may glitch depending on the source or theme compatibility.
Pricing & Maintenance
- Free tier includes basic multi-criteria, images, schema, and email reminders.
- Paid plans include:
- Pro: ~$47/year – auto reminders, video reviews, coupon incentives, editing tools.
- Agency 5 sites: ~$119 (lifetime).
- Agency 50 sites: ~$239 (lifetime).
- Actively maintained; recent updates as of March 2025.
- Security issues exist but mostly patched in versions after 1.6.29.
Ratings
- WordPress.org: ~4.8/5 based on 58 reviews, 10,000+ active installs. Users praise the UI and support.
- Capterra / G2: Not listed.
Compliance Notes
- Uses incentives like coupons for reviews. Make sure you include clear disclosures (“Review required? Honest review required? Yes/No”) to stay FTC compliant.
- Rich schema is SEO-friendly, but test review markup using Google’s rich results testing tool to ensure visibility in search.
User Feedback
“Plugin is super easy to use… auto-sends emails for coupon codes and customers can upload before-and-after photos.”
Another user noted reliability issues: “We spent weeks trying to pull ReviewX… migrated to CusRev within hours.” Reddit
YITH WooCommerce Advanced Reviews
This plugin enhances the native WooCommerce review system. It adds multi-criteria ratings, media uploads, and more interactive features to your product review section. It’s a YITH solution, designed to work smoothly with WooCommerce.
Key Features
- Multi-criteria ratings (e.g., size, quality, value)
- Image and video uploads in reviews
- Email reminders for review submissions; rewards via coupons for milestones
- Customizable, mobile-friendly review displays with filters and galleries
- Shortcodes and blocks for adding review sections anywhere on your site
- Dashboard analytics: overview of average scores, top-rated products, latest reviews
Best For
Stores that want a richer, more interactive review experience, especially if they value visuals, filtering, and structured feedback.
Drawbacks
- Advanced features like coupon rewards and media uploads are only in the premium version.
- Some users report the review layout can be too long or unstyled with certain themes.
- YITH plugins sometimes receive patches rather than major updates.
Pricing & Maintenance
- Used by over 8,700 users with a 4.5/5 satisfaction rate
- Premium version available with extended features; includes 1 year of updates and support, plus a 30-day money-back guarantee
Ratings
- Site rating: 4.5/5 (based on 99 reviews)
- WordPress.org user rating: 3.1/5 from 26 reviews
Compliance Notes
- The plugin sends automated emails and may issue coupon incentives; ensure you clearly disclose the incentive (FTC guidelines apply).
- Since it handles rich media and structured data, test your review markup to ensure your WooCommerce customer reviews are eligible for search snippets.
User Feedback
“Review section shows very long text on the frontend with no excerpt—hard to force ‘read more.’ Could be a theme conflict.” Reddit
“YITH support is responsive, but they often patch rather than overhaul their plugins.” Reddit
Fera.ai – Reviews & Engagement Platform for WooCommerce
Fera.ai (originally Banana Stand) offers a flexible review platform with features for WooCommerce. It includes photo and video reviews, social proof widgets, and more, all built to display dynamic customer reviews on your WooCommerce store.
Key Features
- Collect photo and video reviews from customers.
- Show galleries and review carousels around product pages.
- Import reviews from Judge.me, Loox, Stamped, Yotpo, and social platforms like Facebook or Instagram.
- Create ongoing review campaigns and reward customers with cashback, loyalty points, or discount codes.
- Customize live preview of review elements.
- Supports WordPress ecommerce plugins when integrated via the Fera WooCommerce extension.
Best For
Stores that want a modern, visual review setup with import tools, campaign automation, and rich social proof. It’s good when you aim for a polished, high-engagement review system integrated into WooCommerce.
Drawbacks
- Still in beta for some platforms, which may lead to feature gaps or early-stage bugs.
- Supports incentives, requires careful compliance (see notes below).
- Import tools may be overkill if you only need product-level review schema.
Pricing & Maintenance
- Free trial available; core features are free.
- Full pricing is not published openly. For details, you may need to contact their team or request a demo.
- The extension for WooCommerce is community-hosted (GitHub) and may not be as robust as fully supported plugins.
- Actively updating their platform, expanding features steadily.
Ratings
- Capterra: 5.0/5 overall. Sample review: “Wonderful platform, generates many reviews I was not getting before.”
- SoftwareAdvice: 5.0 average. Ease of Use 4.9, Value 4.5, Customer Support 5.0.
- G2: Not listed.
Compliance Notes
- Fera.ai offers incentives like discount codes or loyalty points. That requires a clear, honest disclosure to comply with FTC rules.
- If you import reviews, make sure to note that these came from other marketplaces; transparency protects trust.
User Feedback
“It’s a very easy platform to use and has generated many reviews for me, which I was not getting at all before.”
“Review request emails generate reviews which I wasn’t getting before.”
Faview – Virtual Reviews for WooCommerce
Faview is a WooCommerce plugin that helps new stores build review volume quickly. It lets you auto-generate reviews (sometimes called “virtual reviews”) and includes features to make review submission faster and more engaging for customers. It’s fully built for WooCommerce stores.
Key Features
- Bulk-generate product reviews, including author name, content, rating, and date, automated or scheduled.
- “Canned reviews”: predefined comments customers can choose or edit when arriving at the review box.
- Option to auto-select 5-star ratings (customer can adjust it).
- “Purchased” label for reviews from verified buyers.
- Admin backend: filter reviews, bulk-add/delete, see rating counts and average score.
Best For
New or small stores that lack user-generated reviews and want to make their site appear active—especially on WordPress with WooCommerce where the “empty store” impression can hurt conversion.
Drawbacks
- It’s not collecting real reviews; these are artificially generated. That poses risks: trust erosion, policy conflicts, and SEO penalties.
- A WordPress support user noted: the virtual review feature no longer works reliably after guideline changes, reducing its core value.
Pricing & Maintenance
- Active installs: 10,000+. Last updated July 24, 2025.
- Premium version (~$22 one-time) adds advanced controls, scheduling, GDPR settings, and AI-assisted writing.
Ratings
- WordPress.org rating: 4.6/5 from 10 reviews.
Compliance Notes
- Generated reviews are effectively fake. Avoid using Faview on live stores where authenticity matters.
- Using fake or “canned” reviews can violate consumer trust and may run afoul of FTC or Google review guidelines. Use only for staging, testing, or internal workflows never live.
- A support thread highlights that guideline changes have broken its core feature, making it unreliable.
WordPress.org
User Feedback
“I used Faview for a long time … it helped boost SEO and product visibility with rich snippets on Google. But now that feature doesn’t work at all.”
WordPress.org
Comparing the Best WooCommerce Review Plugins
With so many options, choosing the right review plugin depends on what matters most for your store. Below is a clear breakdown of the plugins we covered, using real features, pricing, and ratings as reference points.
If you want social proof that feels natural:
- Customer Reviews for WooCommerce (CusRev) – Best free option with strong features and automated review requests.
- Wiremo – Clean design and AI moderation, but slightly pricier.
If Google integration is your priority:
- Google Customer Reviews for WooCommerce (by WooCommerce) – Direct link to Google Customer Reviews program.
- Judge.me (optional swap) – Strong with Google Shopping & SEO, though less Woo-specific.
If you want visual-heavy reviews:
- Photo Reviews for WooCommerce by VillaTheme – Customers upload images and videos alongside reviews.
- Easy Video Reviews (optional slot) – Video-first, capturing authentic experiences.
If automation matters most:
- Trustpilot Reviews for WooCommerce – Connects directly with Trustpilot for verified review flows.
- Yotpo – Premium-level automation and integrations, but cost is higher.
If you’re running support + reviews together:
- WSDesk + Reviews Workflow – Not a standalone review plugin, but useful for combining customer service tickets with feedback collection.
If you’re just starting out and need “activity”:
- Faview – Virtual Reviews – Adds virtual reviews, but risky for compliance. Safe for staging/testing only.
Quick Comparison Table: WooCommerce Customer Review Plugins 2025
| Plugin | Free Version | Pricing (Premium) | Key Features | Integrations | Ratings | |
|---|---|---|---|---|---|---|
| Customer Reviews for WooCommerce (CusRev) | ✅ | From $49.99/year | – Verified reviews – Review reminders via email – Aggregated review forms – Import/export reviews | Google Shopping, WPML | WP.org: 4.8/5 (640+ reviews) | |
| Photo Reviews for WooCommerce (VillaTheme) | ❌ | $29 one-time (CodeCanyon) | – Customers add photo/video in reviews – Review reminder emails – Coupons for reviews | WooCommerce core | WP.org: 4.9/5 | |
| Trustpilot Reviews for WooCommerce | ✅ (basic Trustpilot) | From $25/month (Trustpilot Business) | – Verified reviews on Trustpilot – Automatic review invitations – Rich snippets for SEO | WooCommerce, Google Shopping, Trustpilot API | G2: 4.3/5 (2,700+ reviews) | |
| Yotpo Reviews for WooCommerce | ✅ (limited) | From $15/month (scales with features) | – Collect product & site reviews – Photos & videos – Loyalty & referral programs – AI-powered moderation | Shopify, WooCommerce, Klaviyo, Google Shopping | Capterra: 4.7/5 (465+ reviews) G2: 4.5/5 | |
| Google Customer Reviews for WooCommerce (by WooCommerce) | ❌ (paid plugin) | $79/year | – Integrates Google Customer Reviews program – Collects post-purchase surveys – Google Seller Ratings badge | Google Merchant Center | WooCommerce.com rating: 4.4/5 | |
| Judge.me Reviews (WooCommerce compatible) | ✅ | $15/month (Awesome Plan) | – Unlimited review requests – Photo/video reviews – SEO-friendly widgets – Questions & answers | Google Shopping, Klaviyo, Facebook | G2: 4.8/5 (450+ reviews) WP.org: 4.9/5 | |
| Wiremo | ❌ | From $9.99/month | – Smart review request automation – AI-powered moderation – Stylish review widgets – Photo & video reviews | WooCommerce, Squarespace, Wix | G2: 4.5/5 (20+ reviews) | |
| Easy Video Reviews | ❌ | $49/year | – Collect and display customer video reviews – Embed via shortcode – Responsive design | WooCommerce, Elementor | WP.org: 4.6/5 | |
| WSDesk + Reviews Workflow | ❌ | From $89/year | – Customer support + reviews workflow – Helpdesk ticket system – Agents can trigger review requests | WooCommerce core | WP.org: 4.8/5 (180+ reviews for WSDesk) | |
| Faview – Virtual Reviews for WooCommerce | ✅ | Free only | – Generate sample/virtual reviews – Show fake review activity – For staging/testing purposes | WooCommerce core | WP.org: 4.6/5 (10 reviews) |
Key Takeaways of Unique WooCommerce Customer Reviews Plugins:
- Best overall free plugin: Customer Reviews for WooCommerce (CusRev)
- Best for visual reviews: Photo Reviews (VillaTheme) or Easy Video Reviews
- Best for Google integration: Google Customer Reviews or Judge.me
- Best enterprise choice: Yotpo or Trustpilot
Ending Note
The best ecommerce plugin for WordPress isn’t only about payments or design, it’s about trust. WooCommerce customer reviews give buyers confidence and help your store stand out. With integrations like Google Customer Reviews for WooCommerce, those ratings also boost your visibility in search and ads. Whether you run a small WP ecommerce shop or a full WordPress with WooCommerce store, the right review system strengthens your brand. For successfully operating in eCommerce marketplace, reviews aren’t extras. They’re the backbone of every successful WordPress ecommerce business.